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Tribute to the Tire Man

By Linda Tancs

Art Nouveau. Proto-Art Deco. Secessionist Functionalism. Geometrical Classicism. However you’d describe it, London’s Michelin House is a symbol of quality and style in Chelsea. A beloved London landmark, the building was commissioned in 1909 as the British headquarters for the tire company, Michelin. When Michelin vacated the premises in 1985, it was converted into the Bibendum Restaurant, Oyster Bar and Café. Bibendum is commonly referred to as the Michelin Man, the iconic symbol of the tire company. It should come as no surprise that the converted space is a tribute to the famous tire man, its floors, walls and windows adorned with his image.

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