By Linda Tancs
At last year’s auto show in Geneva, automakers debuted their versions of fuel-efficient vehicles. At this year’s 81st Geneva International Motor Show, it’s the human element that gets center stage. In other words, this year’s show strives to recognize that all the engineering in the world is meaningless if the art and pleasure of driving–Fahrvergnügen in Volkswagen speak–is ignored. So it should come as no surprise that this year’s poster, showing the silhouette of a young woman at the wheel of her cabriolet, evokes the pleasure of driving. Visit tomorrow through 13 March at GENEVA PALEXPO, just a three minute walk from the Geneva Airport railway station.
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